Technology has never been a bigger part of our lives — both at home and work. If it’s not part of your recruitment workflow, it’s time to ask yourself why.

Of course, personalised communication is essential to get your ideal candidate on board. But the right recruitment tools and software are also a crucial part of the talent acquisition process.

That’s because manual recruitment processes are long-winded and prone to error. Recruitment automation can make things much more efficient while freeing up your recruitment team for the tasks that only they can do.

With recruitment automation, your team recruits the best talent. They save time and money. And you maintain the edge over your competitors.

Ready to find out more about recruitment automation? Let’s take a look.

What is recruitment automation?

Let’s start with a quick definition.

When we talk about recruitment automation, we’re talking about the tech tools and software recruiters use to automate recruiting workflows.

Recruitment automation tools take care of specific recruiter tasks, so your recruitment team doesn’t have to do them manually.

You can find recruitment automation to help with every stage of the recruitment process, from writing job ads and candidate screening to interview scheduling and recruitment marketing.

Benefits of recruitment automation

So what does your company stand to gain by implementing recruitment automation? There are many benefits for both companies and candidates.

Increase recruitment team productivity

With recruitment automation covering tedious, repetitive tasks, you free up hours for your recruitment team.

This means they can focus on what AI can’t do — the top-level tasks and strategies that provide real value to your business.

Tech also makes it easier for all stakeholders to collaborate and stay up-to-date with recruitment developments. So you spend a lot less time getting people up-to-speed and much more time actually getting the job done.

Speed up the hiring process

Automation helps you speed up the recruitment process. Your team can reduce the amount of time they spend screening applications. They don’t have to manually send emails to every candidate. They don’t even have to liaise between candidates and hiring managers when scheduling interviews.

This all helps condense the recruitment process, which is good for both candidate experience and your company’s recruitment costs.

Or work with recruitment partners like crooton, who can do the CV screening for you!

Reduce cost-per-hire

Automation technology comes at a price. But you also have to factor in the amount of recruitment team hours saved and reduced time-to-hire.

By streamlining your recruitment processes, you improve your ROI and save on recruitment costs. These savings can quickly mount up, especially if you regularly make multiple hires.

Improve hiring diversity

Manual processes are prone to bias. You can remove unconscious bias by automating the screening stage of your recruitment workflow.

This helps you create a level playing field for all candidates, regardless of their gender, race, ethnicity, and any other protected characteristics.

If you’re trying to build a more diverse and inclusive workforce, recruitment automation can help you get there.  

Improve candidate experience

It’s easy for things to slip through the net when your recruitment team does everything manually.

Emails may get missed. Or you may forget to update candidates on the progress of their application.

This harms the candidate experience, which can also affect those all-important employer reviews.

Recruitment automation helps you make quicker hiring decisions and keep candidates in the loop, giving them the communication and candidate experience they want.

Access to data

Recruitment automation has one last big benefit — data.

Recruitment data gives you incredibly valuable insight into your process. You get to see where things are working well — and where you need to improve.

With the right data, you can make informed changes to your recruitment workflow, making it even more efficient and effective as you move forward.  

that bit easier.

Ways to automate recruitment to make hiring easier

So we’ve covered the benefits. But how do you implement recruitment automation in your recruitment team?

Here are a couple of ways you can automate the recruitment process.

Job listings

Writing and posting job listings manually is boring — and it takes a lot of time. But you don’t have to do it! With the help of recruitment software, you can automate the process.

You create a library of job listings, which your software can populate into relevant jobs.  

You can then post listings to your company website, multiple job boards, and even social media profiles at the click of a button. Here at crooton, we offer all of this as part of our fully-managed service, too.

Pre-screening questions

Recruitment automation makes it easy for you to quickly weed out unsuitable candidates at the beginning of the candidate journey.

Pre-screening questions, with quick yes or no answer options, allow you to remove applicants who don’t meet the demands of the role.

This means you cut down on the number of applications that hiring managers have to look through.

Just be careful when choosing your pre-screening questions. You don’t want to make the process less inclusive or requirements more stringent than they need to be.

Application answer ranking

Recruitment software can help you prioritise candidates, so you’re seeing the best of the bunch early on in the process.

You can automatically score and rank candidates’ answers on their application forms according to your own criteria.

By reviewing the highest-ranking candidates first, you increase your chances of making a quick hire.

Automated interview scheduling

If you’re booking interviews manually, your team probably spends a lot of time going back and forth between candidates and hiring managers to arrange a mutually convenient interview time and date.

With automated interview scheduling, recruiters simply give both candidate and hiring manager access to a digital diary. Both parties can quickly and easily share availability and schedule the interview themselves.

Candidate communication

Good candidate communication helps keep candidates engaged with the recruitment process. Even letting people know that they’ve been unsuccessful can improve the candidate experience and give your employer brand a boost.

But if you’re recruiting at scale, contacting thousands of candidates is no easy task — unless you use recruitment automation!

With the right software, you can automate communication, sending messages with personalisation tags at the time and date you schedule.

Recruitment reporting

When you have automated systems for recruitment reporting, you get next-level insight into your process.

With the help of an easy-to-use dashboard and all the right data, you get to really drill down into your workflow — and find ways to improve it.

Track your time-to-hire, cost-per-hire, diversity metrics, and candidate satisfaction scores over time. Find the snags that slow the process down.

Recruitment reporting software also makes it easy for you to present data findings to other stakeholders, again saving valuable recruitment team time.    

Want to revolutionise your recruitment process with the help of recruitment tech?

The right recruitment automation really can make hiring easier, more efficient, and more cost-effective.

Here at crooton, we know this fact well. We’re an experienced team of recruitment consultants with a few techy tricks up our sleeve.

Our specially-developed employer fencing tool lets our clients target specific audiences with job ads and listings.

You can target prospective candidates in a particular location or even in a specific building, making it easy to reach the best and most relevant talent with information about your open roles.

crooton can also take care of your job listings, applicant search, and applicant screening for a simple fixed fee.

Want to find out what crooton can do for your company? Get in touch today!

Please call us today to find out about our rates and prices or to get a bespoke quote based on your specific requirements and let us help you calculate how much you could save working if you were to work with us.

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