Geofencing

Target the right candidates, exactly where they are.

What is geofencing

Imagine drawing an invisible line around a town, station or even a competitor’s office. When someone with a smartphone steps inside that area, they become part of your audience and you can serve adverts directly to these candidates. Clever, right? 

We help you reach this very specific audience in loads of different ways, like using paid search, digital display ads and even digital billboards. Geofencing lets you target exactly the right candidates at the right time. 

Why use geofencing for recruitment?

  • Reach passive candidates who are not actively jobseeking and attract highly relevant candidates based on their physical location.
  • Reduce wasted spend by only paying for clicks from the right people.
  • Get clear ROI – geofencing gives you tons of data so it’s easy to see what’s working and what’s not.
  • Support hard to fill roles – it’s perfect for niche, local or high volume roles.

Next steps

Find out how our smart recruitment marketing and advertising tech could work for your next recruitment campaign.

Click here to book a free, no obligation chat with our ‘croo’, or...

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