
Who’s it for?
‘Should have gone to crooton’ is our monthly email newsletter. It’s filled with practical insights and real campaign results to help you get more out of your recruitment marketing. It’s built for people who care about hiring better:
- Talent acquisition leaders
- Recruitment managers
- HR and employer brand teams
We hope you’ll love reading it as much as we love writing it!
Here’s a snapshot of what lands in your inbox:
- “Are we going to do nothing but fight fires?” – an interview with Chad Sowash
- How to find passive talent
- Does your hiring process keep up with Gen Z?
- 4 ways AI can make you even better at your job
- Why visibility is the first act of inclusion
- How to build a multi-channel strategy
One email, once a month (unsubscribe if you don’t like it!) – what’s not to love?
About crooton
We use location-based recruitment marketing and smart technology to help employers reach the right candidates, reduce wasted spend, and improve hiring performance.

